Search Engine Optimization (SEO) is an important aspect of digital marketing that helps websites rank in search engines such as Google and Bing. There are countless agencies offering services that promise to boost a website’s search engine ranking.
It seems that some of these agencies have now resorted to a form to blackmail to help their clients achieve SEO goals. One of our followers on Facebook from Italy who owns their own website sent us a copy of the email they received as part of this apparent SEO Agency Extortion Scam:
Message: Hello Sir I am Dusyanthan Balasubramanian from [company name removed], a SEO and PR expert from Bangladesh! I have following request from yourselfes: 1. Please visit [link removed] and read the article: make sure stay on page for 10 minuteWe suggested the website owner to ignore this email, as scammers have nothing to gain by following through with their threats. Surprisingly, a week after the email was sent, someone from the ‘SEO agency’ seems to have left a negative review for the reporter’s website on TrustPilot.
While it is likely that the review will be taken down after being flagged to TrustPilot’s team, it is an unnecessarily stressful situation for the website owner created by the 'SEO agency'. An increasing number of shoppers rely on online reviews for their purchase decisions and such malicious behaviour can damage businesses.
If you have been targeted by such a scam, we recommend taking the following steps:
Have you been the target of such a scam? Let us know.
Have you fallen for a hoax, bought a fake product? Report the site and warn others!
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